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Reuters: 36% actively avoid news

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reutersinstitute.politics.ox.ac.uk·reutersinstitute.politics.ox.ac.uk/

The Reuters Institute at Oxford is a leading academic research center on journalism and media; relevant to AI safety for its work on AI in newsrooms, disinformation, deepfakes, and the societal impact of AI-generated content on public information ecosystems.

Metadata

Importance: 35/100organizational reporthomepage

Summary

The Reuters Institute for the Study of Journalism at Oxford University conducts research on journalism, news media, and emerging technologies including AI's impact on newsrooms. The site covers topics such as GenAI reshaping news ecosystems, fact-checking, investigative journalism, and audience behavior including news avoidance. It serves as a hub for academic and practical analysis of media trends.

Key Points

  • Hosts annual conference on AI and the future of news, covering chatbots, fact-checking, and investigative journalism with GenAI tools.
  • 36% of news consumers actively avoid news, reflecting broader trends in information overload and declining media trust.
  • Covers how newsrooms are adopting AI tools for investigative reporting, including analysis of large document sets.
  • Publishes research on journalism resilience under authoritarian conditions and internet blackouts.
  • Tracks global journalism trends including disinformation, media literacy, and AI-generated content risks.

Cited by 6 pages

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Reuters Institute for the Study of Journalism | Reuters Institute for the Study of Journalism 
 
 
 
 
 
 
 

 

 
 
 
 

 
 
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 research 
 
 
 24 March 2026 
 
 
 
 
 
 
 Understanding young news audiences at a time of rapid change 
 
 
 
 
 
 
 Dr Craig T. Robertson 
 Dr Amy Ross Arguedas 
 Mitali Mukherjee 
 Dr Richard Fletcher 
 
 
 
 
 
 
 Our report maps out how their attitudes and behaviours have evolved in the past decades and illuminates what they are proactively doing around news.

 
 
 
 
 
 
 
 
 
 
 

 
 
 
 
 
 
 
 
 
 

 
 
 
 
 
 
 news 
 
 
 2 April 2026 
 
 
 
 
 
 
 Why some wars don’t make headlines 
 
 
 
 
 
 
 Matthew Leake 
 
 
 
 

 
 
 
 
 
 
 
 
 

 
 
 
 
 
 
 news 
 
 
 31 March 2026 
 
 
 
 
 
 
 How newsrooms are bringing their archives to life 
 
 
 
 
 
 
 Priscille Biehlmann 
 
 
 
 

 
 
 
 
 
 
 
 
 

 
 
 
 
 
 
 news 
 
 
 1 April 2026 
 
 
 
 
 
 
 “Nuance, accuracy and reason are often lost”: An Iranian journalist on what Western media gets wrong about Iran 
 
 
 
 
 
 
 Maurice Oniang'o 
 
 
 
 

 
 
 
 
 
 
 
 
 

 
 
 
 
 
 
 news 
 
 
 18 March 2026 
 
 
 
 
 
 
 What we learnt at our annual conference on AI and the future of news: lessons on chatbots, fact-checking and investigative journalism 
 
 
 
 
 
 
 Marina Adami 
 Gretel Kahn 
 Eduardo Suárez 
 
 
 
 

 
 
 
 
 
 
 
 
 
 
 
 
 

 
 
 
 
 
 
 news 
 
 
 2 April 2026 
 
 
 
 
 
 
 Why some wars don’t make headlines 
 
 
 
 
 
 
 Matthew Leake 
 
 
 
 

 
 
 
 
 
 
 

 
 
 
 
 
 
 news 
 
 
 31 March 2026 
 
 
 
 
 
 
 How newsrooms are bringing their archives to life 
 
 
 
 
 
 
 Priscille Biehlmann 
 
 
 
 

 
 
 
 
 
 
 

 
 
 
 
 
 
 news 
 
 
 1 April 2026 
 
 
 
 
 
 
 “Nuance, accuracy and reason are often lost”: An Iranian journalist on what Western media gets wrong about Iran 
 
 
 
 
 
 
 Maurice Oniang'o 
 
 
 
 

 
 
 
 
 
 
 

 
 
 
 
 
 
 news 
 
 
 18 March 2026 
 
 
 
 
 
 
 What we learnt at our annual conference on AI and the future of news: lessons on chatbots, fact-checking and investigative journalism 
 
 
 
 
 
 
 Marina Adami 
 Gretel Kahn 
 Eduardo Suárez 
 
 
 
 

 
 
 
 
 

 
 
 More from us

 

 
 
 
 

 
 
 
 news 
 
 
 9 March 2026 
 
 
 
 
 
 
 Full text of Carlos Dada’s 2026 Reuters Memorial Lecture: Journalism as resistance 
 
 
 
 
 
 
 Carlos Dada 
 
 
 
 

 
 
 

 
 
 
 news 
 
 
 19 February 2026 
 
 
 
 
 
 
 From AI tools to Prince Andrew’s arrest: How newsrooms are digging into the Jeffrey Epstein files 
 
 
 
 
 
 
 Gretel Kahn 
 
 
 
 

 
 
 

 
 
 
 news 
 
 
 17 February 2026 
 
 
 
 
 
 
 This Colombian media outlet translates economics with a dash of memes and humour 
 
 
 
 
 
 
 Gretel Kahn 
 
 
 
 

 
 
 

 
 
 

 
 
 
 
 
 
 

 
 
 
 
 
 
 
 
 
 
 Our new colleague 
 
 We are delighted to welcome Anne Godlasky as our new Director of Journalist Programmes. She was previously President of US media advocacy

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Resource ID: 35e3244199e922ad | Stable ID: sid_FgYu1cl9Qw