Research suggests 15% reduction in impulsive decisions

web

behavioraleconomics.com·behavioraleconomics.com/resources/mini-encyclopedia-of-be...

Relevant to AI safety discussions around user interface design, deceptive patterns, and whether AI systems use friction manipulatively or beneficially; useful background for understanding human decision-making vulnerabilities that AI systems may exploit or protect against.

Metadata

Importance: 28/100blog postreference

Summary

This resource from the Behavioral Economics encyclopedia explains 'friction' as intentional obstacles or resistance introduced into decision-making processes to slow impulsive choices. It covers how friction can be used as a design tool to nudge behavior, with research suggesting it can reduce impulsive decisions by approximately 15%. The concept has implications for both beneficial choice architecture and potential manipulation.

Key Points

•Friction refers to deliberate barriers or resistance added to processes to slow or discourage certain behaviors or decisions.
•Research suggests friction interventions can reduce impulsive decisions by roughly 15%, making it a measurable behavioral tool.
•Friction can be used ethically in choice architecture to promote better decisions, but also raises concerns about manipulation of user autonomy.
•Applications span digital interfaces, public policy, financial decisions, and health behavior design.
•The concept intersects with debates about paternalism, autonomy, and the ethics of nudging in both human and AI systems.

Cited by 1 page

Page	Type	Quality
Erosion of Human Agency	Risk	91.0

Cached Content Preview

HTTP 200Fetched Mar 20, 20261 KB

[Skip to content](https://www.behavioraleconomics.com/resources/mini-encyclopedia-of-be/friction/#content)

# Error 404 Page

## Oops, This Page Could Not Be Found!

404

### Helpful Links

- [Behavioral Economics Guide](https://www.behavioraleconomics.com/be-guide/)

- [Behavioral Economics Academy](https://www.behavioraleconomics.com/be-academy/ethics-intro/)

- [Behavioral Economics Group](https://www.behavioraleconomics.com/be-group/)

- [Insights](https://www.behavioraleconomics.com/?page_id=181)

- [Jobs](https://www.behavioraleconomics.com/jobs/)

- [Other Resources](https://www.behavioraleconomics.com/resources/)


### Search Our Website

Can't find what you need? Take a moment and do a search below!

Search for:

[Page load link](https://www.behavioraleconomics.com/resources/mini-encyclopedia-of-be/friction/#)

This website uses cookies and third party services. By continuing to use our site, you accept our [Privacy Policy](https://www.behavioraleconomics.com/privacy-policy/), including our use of cookies. [ACCEPT](https://www.behavioraleconomics.com/resources/mini-encyclopedia-of-be/friction/#)

[Press to copy the link](https://www.behavioraleconomics.com/resources/mini-encyclopedia-of-be/friction/# "Press to copy the link")

[Go to Top](https://www.behavioraleconomics.com/resources/mini-encyclopedia-of-be/friction/#)

Resource ID: 98ed0c48e7083b08 | Stable ID: sid_OYClKQz1Wr